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Key Note Speaker
Limited Tickets Available!

Schedule: Nov 16 (thurs) ; Nov 17 (fri)
Time: 8 am - Noon 

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Key Note Speaker

Rocky Geans

We are honored to welcome Keynote Speaker Rocky Geans!  Rocky started out with humble roots and a residential concrete construction company - then developed it into a multi-million dollar operation with a highly valued team. He has taught concrete contractors from all over the U.S. on how to organize their business to increase profits with sustainable models that he will share freely during our Retreat. 

Talking Points

Rocky is a regular speaker at the World of Concrete and other concrete industry events such as the ASCC Annual Conference, the Concrete Countertop Industry Conference, the Decorative Concrete Council, the Arizona Concrete Contractors Association, the Ohio Ready Mixed Concrete Association, and many others.


His heart- centered approach to giving back to the Concrete Industry leads him here, to the WACP Yearly Retreat, where he will speak on his successes, trials, and lead our group through an interactive seminar focusing on:


  • Organization

  • Company Culture in the Workplace

  • Decreasing Stress

  • Job tracking

  • Promoting Growth for Employees

  • Building an Engaged Culture

  • Creating a Team of People with Ownership Mentality

  • Project Accountability and Liability


On the financial side he will talk about the importance of a good bookkeeper or assistant that you trust and understands QB’s (along with a good accountant)

Rocky will guide us to understanding basic business structure, taxes, knowing your costs, (including infrastructure costs), understanding your clients regionally and how to price in specific areas- along with understanding competition and how to leverage it.

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